Privacy Policy

Sasanova ("we," "us," or "our") operates the website sasanova.com (the "Site"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our Site. Please read this policy carefully. By accessing or using the Site, you agree to the collection and use of information in accordance with this policy. If you do not agree with the terms of this Privacy Policy, please do not access the Site.

1. Information We Collect

1.1 Personal Information You Provide

We collect personal information that you voluntarily provide to us when you interact with the Site. This may include:

• Email address — if you subscribe to our newsletter (The Vault) through our signup form.
• Name — if you provide it when contacting us or subscribing to communications.
• Correspondence data — any information you include when you email us directly at our contact addresses.

1.2 Automatically Collected Information (Usage Data)

When you visit the Site, we automatically collect certain information about your device and your visit. This data is collected in aggregate and is not used to personally identify you. It includes:

• Browser type and version
• Operating system
• Device type (desktop, mobile, tablet)
• Pages visited and time spent on each page
• Referring URL (the site that directed you to us)
• Approximate geographic location (country or region level, derived from IP address)
• Date and time of access

We do not track individual users across sessions, and we do not build personal profiles based on browsing behavior.

1.3 Information Collected via Cookies and Similar Technologies

We use cookies and similar tracking technologies to collect information about your browsing activity on our Site. For detailed information about the types of cookies we use and how to manage them, see Section 3 below.

2. How We Use Your Information

We use the information we collect for the following purposes:

• Deliver communications — to send our newsletter to subscribers who have opted in, including editorial content, software recommendations, and updates about the Site.
• Improve the Site — to understand how visitors use the Site so we can improve content quality, navigation, and overall user experience.
• Monitor performance — to track site performance, diagnose technical issues, and ensure uptime and reliability.
• Respond to inquiries — to answer your questions, requests, or feedback when you contact us.
• Comply with legal obligations — to meet applicable legal, regulatory, or contractual requirements.
• Prevent abuse — to protect the Site against spam, fraud, scraping, and other malicious activity.

We do not sell, rent, or share your personal information with third parties for their marketing purposes. We do not use your data for automated decision-making or profiling.

3. Cookies and Tracking Technologies

Cookies are small text files placed on your device when you visit a website. We use the following categories of cookies:

3.1 Essential Cookies

These cookies are strictly necessary for the Site to function properly. They enable core features such as page navigation, security, and accessibility. Essential cookies cannot be disabled without impairing the functionality of the Site.

3.2 Analytics Cookies

Analytics cookies help us understand how visitors interact with the Site by collecting and reporting information anonymously. We use this data in aggregate to identify popular content, measure page performance, and improve the Site. These cookies do not collect personally identifiable information.

3.3 Affiliate and Third-Party Cookies

When you click an affiliate link on our Site, the destination vendor or affiliate network may place a cookie on your device to record that you were referred by Sasanova. These cookies are governed by the respective third party's privacy policy and are not controlled by us. Affiliate cookies typically have a duration of 30 to 90 days depending on the partner program.

3.4 Managing Your Cookie Preferences

You can manage or delete cookies through your browser settings. Most browsers allow you to refuse cookies, delete existing cookies, or alert you before a cookie is set. Please note that disabling essential cookies may impair your ability to use certain features of the Site. For detailed instructions on managing cookies, consult your browser's help documentation.

4. Third-Party Services

We rely on a limited number of third-party services to operate the Site. Each service processes data in accordance with its own privacy policy. The categories of services we use include:

• Hosting (Vercel)— our Site is hosted on Vercel's infrastructure. Vercel may process server logs, IP addresses, and request metadata as part of delivering web pages to your browser.
• Database (Supabase) — we use Supabase to store tool data, pricing information, and other structured content that powers our comparison pages. Newsletter subscriber email addresses may also be stored securely in our database.
• Analytics provider — we use a privacy-focused analytics service to collect anonymous, aggregate site usage data. No personally identifiable information is collected through our analytics.
• Email service provider — we use an email delivery service to manage newsletter subscriptions and send transactional emails.
• Affiliate networks — we participate in affiliate programs through networks such as Impact, PartnerStack, and direct vendor programs. When you click an affiliate link, these networks may collect referral data including your IP address, browser information, and the referring URL.

We encourage you to review the privacy policies of these third-party services to understand how they handle your data.

5. Affiliate Link Tracking

Sasanova earns revenue through affiliate commissions. When you click an outbound affiliate link (such as a "Try [Tool]" or "Visit [Tool]" button), you are redirected to the software vendor's website through an affiliate tracking link. During this process:

• The affiliate network or vendor may set a cookie on your device to attribute the referral to Sasanova.
• Referral data such as your IP address, browser information, and the page you clicked from may be transmitted to the affiliate network.
• If you subsequently purchase a paid plan from the vendor within the cookie window (typically 30 to 90 days), we may receive a commission.
• You pay the same price regardless of whether you use our affiliate link or visit the vendor directly. Commissions are paid by the vendor from their marketing budget.

For full details on our affiliate relationships, see our Advertiser Disclosure.

6. Data Retention

We retain your personal information only for as long as is necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law.

• Newsletter subscriber data — retained for as long as you remain subscribed. If you unsubscribe, your email address is removed from our active mailing list within 30 days. Anonymized engagement metrics may be retained in aggregate.
• Analytics data — retained in aggregate, anonymized form. Analytics data is not linked to individual users and does not contain personally identifiable information.
• Correspondence — emails and messages you send to us may be retained for up to 24 months to address ongoing inquiries and improve our services, after which they are deleted.
• Server logs — automatically generated server logs are retained by our hosting provider for a limited period (typically 30 days) for security and diagnostic purposes.

7. Your Rights

Depending on your location, you may have certain rights regarding your personal information. We are committed to honoring these rights regardless of where you reside.

7.1 Rights Available to All Users

• Unsubscribe — you may unsubscribe from our newsletter at any time using the unsubscribe link included in every email we send.
• Access — you may request a copy of any personal data we hold about you.
• Deletion — you may request that we delete your personal information from our records.
• Correction — you may request that we correct any inaccurate personal data we hold about you.
• Opt out of cookies — you may manage your cookie preferences through your browser settings at any time.

7.2 Additional Rights Under the GDPR (EU/EEA Residents)

If you are a resident of the European Union or European Economic Area, you have additional rights under the General Data Protection Regulation (GDPR), including:

• The right to data portability (receiving your data in a structured, machine-readable format).
• The right to restrict processing of your personal data.
• The right to object to processing based on legitimate interests.
• The right to withdraw consent at any time where processing is based on consent.
• The right to lodge a complaint with a supervisory authority in your member state.

7.3 Additional Rights Under the CCPA (California Residents)

If you are a California resident, you have rights under the California Consumer Privacy Act (CCPA), including the right to know what personal information we collect and how it is used, the right to request deletion of your personal information, and the right to opt out of the sale of your personal information. We do not sell personal information.

To exercise any of these rights, contact us at privacy@sasanova.com. We will respond to verified requests within 30 days, or within the timeframe required by applicable law.

8. Children's Privacy

The Site is not intended for use by children under the age of 13. We do not knowingly collect personal information from children under 13. If we become aware that we have inadvertently collected personal data from a child under 13, we will take steps to delete that information as promptly as possible. If you are a parent or guardian and believe that your child has provided us with personal information, please contact us at privacy@sasanova.com so that we can take appropriate action.

9. International Data Transfers

Sasanova is operated from the United States. If you access the Site from outside the United States, please be aware that your information may be transferred to, stored, and processed in the United States or other countries where our service providers maintain facilities. Data protection laws in these jurisdictions may differ from those in your country of residence. By using the Site, you consent to the transfer of your information to the United States and other jurisdictions as described in this Privacy Policy. Where required by applicable law, we implement appropriate safeguards such as standard contractual clauses to protect your data during international transfers.

10. Security Measures

We take the security of your information seriously and implement reasonable administrative, technical, and physical safeguards to protect your personal data against unauthorized access, alteration, disclosure, or destruction. These measures include:

• Encrypted data transmission via HTTPS/TLS across the entire Site.
• Access controls that restrict data access to authorized personnel only.
• Secure storage of subscriber data in encrypted databases.
• Regular review of our data collection, storage, and processing practices.

However, no method of transmission over the internet or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security.

11. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technologies, legal requirements, or other factors. When we make material changes, we will update the "Last updated" date at the top of this page. We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information. Your continued use of the Site after any changes to this Privacy Policy constitutes your acceptance of the updated policy.

12. Contact Information

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

• Email: privacy@sasanova.com
• Subject line: Privacy Policy Inquiry

For details on our editorial practices and how we maintain independence from affiliate partners, see our Editorial Policy. For details on our affiliate relationships, see our Advertiser Disclosure.