Salesforce
by Salesforce Inc.
The world's #1 CRM
4.5
/ 10
Overall Score
Salesforce scores 4.5/10 overall. The world's #1 CRM. Best for: Large enterprises needing maximum CRM customization. Starting at $25/month. Last verified Mar 24, 2026.
Score Breakdown
How we score →Scores are editorial assessments on a 1–10 scale. Overall score uses a weighted formula: Value (25%), Power (20%), Transparency (20%), Ease (15%), Setup (10%), Migration (10%). Full methodology
Switching Intelligence
Sasanova ExclusiveMigration Difficulty
Implementation Complexity
HighWhat triggers people to switch AWAY
- Cost for small/mid-size teams
- Complexity and admin overhead
- Need for Salesforce-certified consultants
What blocks people from leaving
- Deep customizations (Apex, Flows, custom objects)
- AppExchange integrations
- Years of sales data and reporting
Data Export & Portability
Data Loader, CSV export, REST/SOAP API
Switching from Salesforce?
Planning to switch? Read our migration guides:
Best For
- Large enterprises needing maximum CRM customization
- Organizations requiring a massive app ecosystem (AppExchange)
- Companies with complex sales processes and large teams
Avoid If
- You're a small business on a budget
- You want simple, quick setup without a consultant
- You need a lightweight CRM for a small sales team
Features
Pricing
| Plan | Monthly | Annual | Billing | Limits |
|---|---|---|---|---|
| Starter Suite | $25/mo | $300/yr | per_seat | Basic CRM features, lead/contact/opportunity management, email integration |
| Pro SuitePopular | $100/mo | $1200/yr | per_seat | Complete CRM, forecasting, quotes, custom dashboards |
| Enterprise | $175/mo | $2100/yr | per_seat | Advanced customization, workflow automation, API access |
| Unlimited | $350/mo | $4200/yr | per_seat | Unlimited customization, 24/7 support, sandbox, Einstein AI |
Pricing Calculator
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Integrations
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Salesforce vs HubSpot CRM
Salesforce wins for enterprise customization and massive ecosystem. HubSpot wins for ease of use, free tier, and marketing-sales alignment.
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Zoho CRM offers Salesforce-level features at a fraction of the cost. Salesforce wins on ecosystem depth and enterprise customization.
Salesforce vs Pipedrive
Pipedrive is a focused, easy-to-use sales CRM starting at $14/seat/mo. Salesforce is the most powerful CRM at $25-330/seat/mo with unmatched customization.
Salesforce vs Close
Salesforce is the enterprise CRM standard with infinite customization via Apex and 4,000+ AppExchange apps starting at $25/seat/mo. Close at $59/seat/mo is purpose-built for inside sales with native calling, SMS, and email — no add-ons needed.
Salesforce vs Freshsales
Salesforce wins on customization depth, ecosystem, and enterprise scale. Freshsales at $11/seat/mo is a fraction of Salesforce's cost and includes built-in phone and AI scoring, making it viable for SMBs that don't need Salesforce-level complexity.
Salesforce vs Attio
Salesforce offers unmatched enterprise customization with Apex, Flows, and 4,000+ marketplace apps. Attio is a modern alternative with automatic data enrichment and a flexible data model, but lacks Salesforce's ecosystem depth and enterprise compliance.
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